Difference between revisions of "Learn/Local-Marketing"

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{{ArticleSummary
 
{{ArticleSummary
 
| ArticleName = Use Local Listings to Rank Higher in Mobile Search  
 
| ArticleName = Use Local Listings to Rank Higher in Mobile Search  
| ArticleLocation = Use-Local-Listings-to-Rank-Higher-in-Mobile-Search  
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| ArticleLocation = http://www.aboutus.org/Learn/Use-Local-Listings-To-Rank-Higher-in-Mobile-Search  
 
| ArticleSummary = People like fast and easy information on something they're planning to buy, from snacks to snowboard boots.  If you own a business dependent on local traffic, you’ll want to be right there on people’s phone screens when they’re searching for what you sell. Here's how to get there.
 
| ArticleSummary = People like fast and easy information on something they're planning to buy, from snacks to snowboard boots.  If you own a business dependent on local traffic, you’ll want to be right there on people’s phone screens when they’re searching for what you sell. Here's how to get there.
 
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{{ArticleSummary
 
{{ArticleSummary
 
| ArticleName = Mobile Search: What Every Local Business Needs To Know
 
| ArticleName = Mobile Search: What Every Local Business Needs To Know
| ArticleLocation = Mobile-Search:-What-Every-Local-Business-Needs-To-Know
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| ArticleLocation = http://www.aboutus.org/Learn/Mobile-Search:-What-Every-Local-Business-Needs-To-Know
 
| ArticleSummary = Searches done on mobile phones are quickly outpacing search on desktop computers. If you're a local business, you'll want to know what to consider when you create a mobile version of your website. We outline the high points here.
 
| ArticleSummary = Searches done on mobile phones are quickly outpacing search on desktop computers. If you're a local business, you'll want to know what to consider when you create a mobile version of your website. We outline the high points here.
 
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{{ArticleSummary
 
{{ArticleSummary
 
| ArticleName = Local Advertising Is Simple with Google Boost
 
| ArticleName = Local Advertising Is Simple with Google Boost
| ArticleLocation = Local-Advertising-Is-Simple-with-Google-Boost
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| ArticleLocation = http://www.aboutus.org/Learn/Local-Advertising-Is-Simple-with-Google-Boost
 
| ArticleSummary = Today, 97 percent of people do Web research before they leave the house to make a purchase. If you're a local merchant, you'll want to show up when people start searching. Google Boost, a new program for local businesses, can help you stand out from the crowd and win new business.  
 
| ArticleSummary = Today, 97 percent of people do Web research before they leave the house to make a purchase. If you're a local merchant, you'll want to show up when people start searching. Google Boost, a new program for local businesses, can help you stand out from the crowd and win new business.  
 
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{{ArticleSummary
 
{{ArticleSummary
 
| ArticleName = Reviews Can Help You Rank
 
| ArticleName = Reviews Can Help You Rank
| ArticleLocation = Reviews-Can-Help-You-Rank
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| ArticleLocation = http://www.aboutus.org/Learn/Reviews-Can-Help-You-Rank
 
| ArticleSummary = If you're running a business that depends on local traffic, you probably know that good reviews can bring more customers through the door. But did you know that getting reviews - and not necessarily just good ones - can help your business rank better in search results?  
 
| ArticleSummary = If you're running a business that depends on local traffic, you probably know that good reviews can bring more customers through the door. But did you know that getting reviews - and not necessarily just good ones - can help your business rank better in search results?  
 
}}
 
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{{ArticleSummary
 
{{ArticleSummary
 
| ArticleName = 35 Local Link Opportunities
 
| ArticleName = 35 Local Link Opportunities
| ArticleLocation = 35-Local-Link-Opportunities
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| ArticleLocation = http://www.aboutus.org/Learn/35-Local-Link-Opportunities
 
| ArticleSummary = By building more local links - that is, getting links from websites for businesses in your area - you can get a rich set of links that can help your site rise higher in search results.
 
| ArticleSummary = By building more local links - that is, getting links from websites for businesses in your area - you can get a rich set of links that can help your site rise higher in search results.
 
}}
 
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{{ArticleSummary
 
{{ArticleSummary
 
| ArticleName = Make Groupon Work for You
 
| ArticleName = Make Groupon Work for You
| ArticleLocation = Make-Groupon-Work-for-You
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| ArticleLocation = http://www.aboutus.org/Learn/Make-Groupon-Work-for-You
 
| ArticleSummary = Groupon offers one discount per day at a local business in each of dozens of cities around the world. It's popular, and growing rapidly. The number of people buying Groupons is increasing fast, and businesses are lining up to be featured as a Deal of the Day.
 
| ArticleSummary = Groupon offers one discount per day at a local business in each of dozens of cities around the world. It's popular, and growing rapidly. The number of people buying Groupons is increasing fast, and businesses are lining up to be featured as a Deal of the Day.
 
}}
 
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{{ArticleSummary
 
{{ArticleSummary
 
| ArticleName = Boost Your Business on Foursquare and the Rest
 
| ArticleName = Boost Your Business on Foursquare and the Rest
| ArticleLocation = Boost-Your-Business-on-Foursquare-and-the-Rest
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| ArticleLocation = http://www.aboutus.org/Learn/Boost-Your-Business-on-Foursquare-and-the-Rest
 
| ArticleSummary = People who use location-based networks like Brightkite, Foursquare, Gowalla, Loopt and MyTown are telling their friends not only what they’re doing right now, but where they’re doing it: at the local sandwich shop, car wash or rock-climbing gym.  
 
| ArticleSummary = People who use location-based networks like Brightkite, Foursquare, Gowalla, Loopt and MyTown are telling their friends not only what they’re doing right now, but where they’re doing it: at the local sandwich shop, car wash or rock-climbing gym.  
 
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{{ArticleSummary
 
{{ArticleSummary
 
| ArticleName = Google Instant Changes Local Search SEO
 
| ArticleName = Google Instant Changes Local Search SEO
| ArticleLocation = Google-Instant-Changes-Local-Search-SEO
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| ArticleLocation = http://www.aboutus.org/Learn/Google-Instant-Changes-Local-Search-SEO
 
| ArticleSummary = Once again, Google has moved the proverbial goal post by announcing its newest search engine feature, Google Instant. And website owners will need to get very savvy with their search engine optimization if they want to score. What is It? Google Instant displays search results as you type, in real time, making searches more interactive and immediate. As you type, Google Instant updates search results, instantly.
 
| ArticleSummary = Once again, Google has moved the proverbial goal post by announcing its newest search engine feature, Google Instant. And website owners will need to get very savvy with their search engine optimization if they want to score. What is It? Google Instant displays search results as you type, in real time, making searches more interactive and immediate. As you type, Google Instant updates search results, instantly.
 
}}
 
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{{ArticleSummary
 
{{ArticleSummary
 
| ArticleName = Boost Conversions and SEO with Contact Info
 
| ArticleName = Boost Conversions and SEO with Contact Info
| ArticleLocation = Boost-Conversions-and-SEO-with-Contact-Info
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| ArticleLocation = http://www.aboutus.org/Learn/Boost-Conversions-and-SEO-with-Contact-Info
 
| ArticleSummary = Putting your contact information out there and freely offering customer service can feel unimportant -- or downright scary. But I'm here to suggest that making contact information available can improve your sales, conversions and search engine rankings.
 
| ArticleSummary = Putting your contact information out there and freely offering customer service can feel unimportant -- or downright scary. But I'm here to suggest that making contact information available can improve your sales, conversions and search engine rankings.
 
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{{ArticleSummary
 
{{ArticleSummary
 
| ArticleName = Make Sure Your Business Appears in Google Maps
 
| ArticleName = Make Sure Your Business Appears in Google Maps
| ArticleLocation = Make-Sure-Your-Business-Appears-in-Google-Maps
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| ArticleLocation = http://www.aboutus.org/Learn/Make-Sure-Your-Business-Appears-in-Google-Maps
 
| ArticleSummary = With more and more people using search engines and smart phones to spontaneously pick a nearby business - be it an Italian restaurant, a plumber, or ''your'' business - it's important for your local business to show up in [[GoogleMaps.com|Google Maps]].
 
| ArticleSummary = With more and more people using search engines and smart phones to spontaneously pick a nearby business - be it an Italian restaurant, a plumber, or ''your'' business - it's important for your local business to show up in [[GoogleMaps.com|Google Maps]].
  

Revision as of 07:09, 27 March 2012

Help People Find Your Local Business

Even if you're located in the mall or on the busiest downtown corner, you've got to market your local business to keep the customers coming. AboutUs authors offer you advice and tips on how to use the web to promote your local business to new customers in your city, region or neighborhood.


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