Difference between revisions of "Learn/User-Experience"
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| ArticleSummary = Your website is like a virtual employee, your ever-present point of contact with potential customers. If you consciously design your site to turn visitors into customers, you can dramatically increase the number of visitors who 'convert' – that is, make a purchase or perform some other action you desire. That will contribute directly to your bottom line. | | ArticleSummary = Your website is like a virtual employee, your ever-present point of contact with potential customers. If you consciously design your site to turn visitors into customers, you can dramatically increase the number of visitors who 'convert' – that is, make a purchase or perform some other action you desire. That will contribute directly to your bottom line. | ||
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| + | | ArticleName = The Importance of a Landing Page | ||
| + | | ArticleSummary = When you're about to launch a new marketing campaign, creating a special landing page on your site should be at the top of your list. | ||
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Revision as of 21:58, 10 February 2011
Help Your Visitors Do More On Your Site
A well-designed website makes your business more successful. If a site is hard to use or navigate, people will be less likely to complete the goals you have in mind for them. Start using a good analytics program, and you'll soon discover what works on your site - and what doesn't - so you can improve your site for your prospective customers.
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